Improve findability of your site
Search Engine Optimization (SEO) can help improve a web site's ranking by the search engines by improving the code and the content. However there are many other ways to direct web traffic to your site. The term 'findability' used by Aaron Walter (also the image on the left) describes the dimensions of this context in 8 groups. While SEO is one of the dimensions in this group the remaining 7 require attention during different stages of the web site development and post launch.
We have 3 important goals in making your site findable.
- Help people find your website
- Help people find what they are looking for when they visit your site
- Bring the previous visitors back to your website
Interested? We can help you. Our approach is consistent with all dimensions of findability whether it is a ground-up or a re-design of your existing site.
